TECH

Anthropic courts a new kind of customer: small business owners

TechCrunch · Wed, 13 May 2026 16:00:00 GMT

For founders and investors, Anthropic's new offering signals that the AI platform wars are expanding downmarket and that the next major battleground for user acquisition isn't the Fortune 500; it's the 36 million small businesses that make up the backbone of the U.S. economy.

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